The terminal destination of all products and services is commoditization. So that’s a simple answer, though one that’s not all that simple. The management journal Harvard Business Review dedicates several classic articles on the process of commoditization, including global competition, process modularization, and, simply, the natural resting place of a mature product.
So where does radiology sit in the natural growth process? More importantly – as junior residents – what have we gotten ourselves into?
Credit: http://bigideabiology.wikispaces.com/ED+2.C